FICCI : Industry's Voice for Policy Change

BW Education | Sep 01, 2021

Are Indian Classrooms ready for Digital Textbooks?

India Education Diary | Mar 07, 2021

Publishers Should Work Towards NEP Objective Of Making India A Knowledge Society: Chairman, NBT

Prof Govind Prasad Sharma, Chairman, National Book Trust, India, Ministry of Education, Govt of India today urged the publishers to work towards the objective of the New Education Policy (NEP) 2020 in order to make India a knowledge-based society.

Addressing the virtual session ‘CEO Speak – a forum for publishing’ on the theme NEP 2020: Role & Opportunities for Publishers & Content Creators, organized by FICCI, jointly with NBT India, Prof Sharma said that books play an important role in education and without books it is not possible to get modern education. “Books are needed in today’s education. To create a global citizen with knowledge we need to have books designed in that format. It is time for quality education,” he asserted.

Speaking on the vision of NEP, Prof Sharma said that it clearly says that Indian education system should be designed on Indian values. NEP also envisages India to become the knowledge hub. “We need to create content for creating a knowledge-based economy and NEP will have to be kept in mind while creating the content,” he added.

The NEP 2020, Prof Sharma said also includes structural changes and pre-school education is now under the ambit of the policy. “Publishers will now have to design content and books, even for the pre-school students. This is a new opportunity for the industry. We will have to design content for almost 1 crore new students,” he said.

Prof Sharma also stated that the NEP 2020 also focuses on regional languages which is also an opportunity for the industry to tap. Publishers will get a new opportunity to create content in different languages for students.

Speaking on the quality of education, Prof Sharma said, “Average is over. It is now time for quality education.” To achieve this, we all stakeholders must design the content keeping quality as the base and it should be independent.

He further urged the industry to come forward and take advantage of the immense opportunities arising in the sector. We must work to make India a capable nation with knowledgeable society along with good citizen, noted Prof Sharma.

Mr Ratnesh Jha, Chair, FICCI Publishing Committee said that as we start the new academic session this year, we see the learnings of digital side along with other innovative ways of publishing segment will help us create a more holistic ecosystem. “We need to see publishing as an industry a part of the larger ecosystem. We need to be integrated with NEP 2020. While framing policy is one thing but executing policy is an area where we play a very important role,” he added.

Mr Yuvraj Malik, Director, National Book Trust, India, Ministry of Education, Govt of India said that CEOSpeak is a classic model of collaboration and cooperation with all stakeholders related to publishing sector. “NEP 2020 has come after four decades. The education system is a complete eco-system where publication is the backbone of the system. NEP 2020 aims at universalization of education which means every child will be part of the education eco-system,” he added.

Mr Malik further said that the policy also focuses on linguistic demand of various states and it is a new area which the industry should capture.

Hindustan Times | Mar 05, 2021

Pokhriyal to inaugurate 29th edition of New Delhi World Book Fair today

The 29th edition of the annual New Delhi World Book Fair, organized by the National Book Trust (NBT), India will be held virtually from March 6 to 12.

The event will be inaugurated by Ramesh Pokhriyal Nishank, the Union Education Minister, at a virtual ceremony on March 5. in the presence of Professor Govind Prasad Sharma, NBT Chairman and Yuvraj Malik, NBT Director, according to an official statement.

The e-press conference for the book fair was held at the NBT Headquarters on March 4, 2021.

While addressing a conference, Professor Govind Prasad Sharma announced that it is the first virtual edition of the New Delhi World Book Fair which is being organised as such due to COVID-19 pandemic restrictions in the place but assured that will be a memorable experience for the visitors.

This year, the theme of the book fair is 'National Education Policy (NEP) 2020'. The policy is a vision document that aims to universalise the Indian Education system from pre-primary levels to higher education. The policy endeavours to enhance the quality of education equally for all and move in the direction of strengthening India as a global superpower, read the statement.

During the fair, discussions on education and pedagogy, conversation with the authors, scholars, book release functions, cultural programs, etc will be organised.

Over 15 plus countries including the UK, US, UAE, China, France, Iran, Nepal, Spain, Sri Lanka, Ukraine, Italy are participating in the Foreign Publishers Hall at the Fair.

The book fair will also provide a platform for B2B activities for publishers from India and abroad. A publisher's forum organised by NBT and FICCI, CEO Speak will focus on challenges and opportunities for publishers in the light of the NEP 2020.

Over 160 publishers and exhibitors from India and abroad will participate in the fair through e-stalls, acquainting the visitors with books in all major Indian and foreign languages. The visitors will be able to visit the websites of the exhibitor/publisher directly from the e-stalls to view more products.

ANI News | Mar 04, 2021

Ramesh Pokhriyal to inaugurate 29th edition of New Delhi World Book Fair on March 5

Front List | Feb 16, 2021

An interaction with Mr. Neeraj Jain, MD of Scholastic India

“It has actually been fast-tracked during the covid phase by 5-8 years but one thing we all have to remember is that digitalisation is and will always be there. It’s only the degree that will keep on changing” says Neeraj Jain, MD of Scholastic India, President- API, Co-chair- FICCI

Q. Please tell us a little bit about the kind of work that you do and your professional goals.

A. I am a Chartered Accountant by profession, I’ve been working for the last 25 years. For the last 18 years, I’ve been with Scholastic, started with the finance function, and gradually up the ladder. Being with Scholastic, I work with schools closely from the collateral of BD and that’s what keeps me interested and working with the organisation for so long. In terms of my goals, I think I would like to do something which can back the education engine and help the entire country.

Q. You are very actively involved with two council organisations, FICCI and API. So, what difference do you see in these two ideologically and how do you balance between the two?

A. Well, if you look at both FICCI and API, for API I would say it’s a large family of publishers coming together and working into India with the same set of principles, so it is like a large family within the same industry, hence, it becomes easier to navigate, discuss and do stuff there.

Similarly, in FICCI, my role is associated with publishing but on a wider span. Thus, the only difference I see between these two organizations is the difference in the weight of work and responsibilities. Since there aren’t any drastic differences in roles, so it’s quite manageable.

Q. According to you, what would you say is the one ingredient to develop a good team?

A: I would say, not just one but two ways of developing a team. One is trust and the other is transparency. If you have both in place then you’ll be able to develop a very good team, which is what we’ve done in Scholastics, and I am very proud of it.

Q. Everything is digitising now, we are in the era of digitisation, how do you think that has impacted the publishing industry in general? Is it for good or bad? What is your take on that?

A. I want to say that, there is nothing which can be categorized as good or bad, anything new that comes in brings in it’s own set of good and own challenges, we have to always balance between both of those and move forward. Digitalisation is the same thing. It has actually been fast-tracked during the covid phase by 5-8 years but one thing we all have to remember is that digitalisation is and will always be there. It’s only the degree that will keep on changing. If you go back a few years and see the examples of the developed economies, a lot moved towards digital books or e-books consumption. In the current era of covid, everybody has moved forward with digitalisation, it’d bring in it’s own benefits both for the consumers and the publishers; we have to be very mindful of what it can bring for us, we also have to be mindful that digitalisation does not mean technology first and content second, it always will be content first and technology second. Very often people confuse digitalisation means whichever thing is best on technology terms is the best for us. It’s the best content with the right pair of technology which is the best. I think that’s a win-win situation for everybody.

Q. So, very recently we saw that the Delhi High Court has allowed the intervention in the copyright act, what is your take on that?

A. I would only say that it should not go the same way as the earlier case went where the publishers were involved and they did not get a reasonable verdict, that would be my only take there at this point. I think we all need to remember that strong IPR laws are required and they not only facilitate the export and import which impacts the foreign exchange but also impacts the credibility of the country.

Q. Being an MNC, what challenges do you all face in respect to the copyright act, especially regarding the Indian market?

A. When we talk about the copyright law, it’s not about MNC or Indian publishers, it is important for everybody, from authors to publishers and from Indian publishers to MNC, so everybody gets impacted by the copyright law. One of the few important things that one should take care of when we talk about copyright laws, how do we spread awareness about it. Also the fact remains how to make effective use of an organisation like IRRO. Only then, some of these challenges will get addressed. Also, at this point, the Government of India has opened it up, looking at amending the copyright act and they are taking inputs which are a must for the fair usage around the parallel imports & legitimate reexport, so if those points are taken care of that would really help. Another thing which should be considered, which is being done in a small way which is bringing the IPR as school education topic, so that we make sure kids understand that why IPR is important and what does it mean; and as I always say, you don’t have to teach stuff through textbooks itself, you can teach it through your own actions, while some of the schools do teach about the copyright, plagiarism, citing the source that you are using, but at the same time I’ve seen some of the big schools also getting into circulating PDF of the book for their class to read. So you know, you have to lead by actions rather than just words and if that happens and if we are able to educate our kids right from an early age, the impact of such things would really help.

The Pioneer | Apr 30, 2020

NBT & FICCI organise a webinar

While wishing everyone on the World Book and Copyright Day, Dr Ramesh Pokhriyal, Minister of Human Resource Development, Government of India, said that India is a hub of knowledge. With its ancient scriptures and so many universities, India is a link between the past and the future. Emphasising on the need to promote reading in the country, Dr Pokhriyal said that children should be encouraged to believe that books are their best friends.

Professor Govind Prasad Sharma, chairman of NBT, spoke about the changing times from the oral tradition to hand written parchments to printed words. He said now the time has come that society accepts e-learning as a method of knowledge dissemination. He also said that Coronovirus pandemic has changed the way we function. We publishers need to make sure that we keep imparting knowledge be it through digital and e-publishing mediums.

Talking about NBT’s initiatives during this period, Yuvraj Malik informed that NBT has planned the launch of a publishing series titled - Corona Studies Series - to document and provide relevant reading materials for all age-groups. The material is being readied by a study group comprising experienced psychologists and counselors. The first sub-series is on - Psycho-social impact of Corona pandemic and the ways to cope. In addition, NBT is preparing children’s books on our Corona warriors, other stories and picture books related to various aspects of Corona to create awareness. Also, books focused on art, literature, folklore, economic and sociological aspects, science/health awareness emerging out of the Corona pandemic are also in the pipeline.

Over 180 participants logged-in to join the webinar across India, which included publishers, authors, editors, teachers, booksellers, digital content creators and publishing professionals. The webinar provided insights on the post-COVID-19 scenario for the publishing industry, while understanding the ways in which the education will be re-looked into with the rising e-learning practices.

Current Affairs | Apr 24, 2020

NBT & FICCI organizes WEBINAR on Post-COVID Publishing Scenario

National Book Trust, India and Federation of Indian Chambers of Commerce & Industry (FICCI) has organized a WEBINAR on Post-COVID Publishing Scenario in New Delhi. This webinar was organized on the occasion of WORLD BOOK & COPYRIGHT DAY and featured the participation of Union Minister of HRD Shri Ramesh Pokhriyal ‘Nishank’. During his address in the webinar, the minister emphasized on the need to promote reading in the country and to encourage children to believe that books are their best friends.

The National Book Trust, India is also planning a series of books to provide relevant reading materials for all age-groups for the post-Corona readership needs. This publishing series is titled as “Corona Studies Series”. The first sub series of the above will be published with title “Psycho-Social Impact of Corona Pandemic and the Ways to Cope” in e-edition format. For children, NBT has planned books based on “Our Corona Warriors“.

Print Week | Apr 24, 2020

Publishing industry readies to face post-Covid scenario

Union minister of human resource development (HRD) Ramesh Pokhriyal Nishank said that "India is a superpower of knowledge", during a webinar jointly hosted by the National Book Trust (NBT) and Federation of Indian Chambers of Commerce and Industry (FICCI) in New Delhi on the occasion of World Book and Copyright Day.

On the occasion of World Book and Copyright Day on 23 April, NBT and FICCI jointly conducted a webinar on the post-Covid publishing scenario in India. Over 180 participants across India logged-in to join the webinar, which included publishers, authors, editors, teachers, booksellers, digital content creators, and publishing professionals.

While wishing everyone on the occasion, Nishank said, "India is a superpower of knowledge. With its ancient universities, knowledge and treasure trove of books, India is a link between the past and the future, a bridge between generations and across cultures."

During the webinar, Nishank told the publishers and writers that we all have to strive together to make India a proud knowledge economy of the world. Emphasising on the need to promote reading in the country, he said, "Children should be encouraged to believe that books are their best friends."

He also added that the youth of India outnumber the total population of some of the western countries, and therefore it is important that the teachers, authors, publishers and educationists ensure that correct knowledge is disseminated to them, to create a new powerful India.

Speaking about the changing times from oral recitation to handwritten parchments to printed words, Govind Prasad Sharma, chairman of NBT, said, "It's high time that society accepts eLearning as a method of knowledge dissemination."

He also said that the pandemic has changed the way we function, with students being taught over online classes. "The publishers need to make sure that we keep imparting knowledge regardless through eContent for students and teachers, support the publishing industry, and stick together to help each other during and post Covid times," Sharma said.

Yuvraj Malik, director at NBT said, "Change is the only constant in life." Referring to the difficult times the publishing industry is going through, he said, "We must accept the demand of the hour, and as publishers it is our duty to disseminate information and knowledge to the society. It may well be through digital and ePublishing mediums. What we create today will become an important historical document for tomorrow."

Talking about NBT's initiatives during this period, Malik told the participants that realising the extraordinary psychological, social, economic and cultural significance of the Covid-19 pandemic for the human society in the times to come, NBT has planned the launch of a publishing series titled Corona Studies Series to document and provide relevant reading materials for all age-groups for the post-Corona readership needs.

"The material is being readied by a study group comprising experienced psychologists/counsellors," said Malik. "The first sub-series is on psycho-social impact of corona pandemic and the ways to cope, in eEdition format."

In addition, NBT is also preparing children’s books – Our Corona Warriors, and other story and picture books related to various aspects of Corona to create awareness.

Also, books focused on art, literature, folklore, economic and sociological aspects, science/health awareness emerging out of the Corona pandemic, and the lockdown, are also in the pipeline.

Ratnesh Jha, chair, FICCI Publishing Committee and CEO, Burlington Group (India & South East Asia); Monica Malhotra Kandhari, co-chair, FICCI Publishing Committee and managing director, MBD Group; Dilip Chinoy, secretary general, FICCI; and Neeraj Jain, co-chair, FICCI Publishing Committee and managing director, Scholastic India, discussed the various issues of publishing industry post-Covid, post-Corona reading needs, digital publishing/eLearning, and the infrastructure available for digital publishing/eLearning, during the webinar.

The webinar provided insights on the post-Covid scenario for the publishing industry and probable shift in the publishing, teaching, learning methods, while understanding the ways in which the education will be re-looked into with the rising eLearning practices.

India Education Diary | Apr 23, 2020

On the occasion of WORLD BOOK & COPYRIGHT DAY HRD Minister of participates in a WEBINAR on Post-COVID Publishing Scenario organized by NBT, India, FICCI

On the occasion of WORLD BOOK & COPYRIGHT DAY Union Minister of HRD Shri Ramesh Pokhriyal ‘Nishank’ participated in a WEBINAR on Post-COVID Publishing Scenario organized by National Book Trust, India and FICCI in New Delhi. While wishing everyone on the World Book and Copyright Day, Union Minister for HRD said that India is a superpower of knowledge. With its ancient universities, ancient knowledge and treasure trove of books, India is a link between the past and the future, a bridge between generations and across cultures. Thanking the publishers and writers, Shri Nishank said that we all have to strive together to make India a proud knowledge economy of the world. Emphasizing on the need to promote reading in the country, he said that children should be encouraged to believe that books are their best friends.

Delivering the keynote address, Chairman NBT, Prof. Govind Prasad Sharma spoke about the changing times from the oral tradition, to hand written parchments to printed words. He said now the time has come that society accepts e-learning as a method of knowledge dissemination. He also that as the pandemic has taken a toll on all of us and has changed the way we function, with students being taught over online classes. The publishers need to make sure that we keep imparting knowledge regardless through e-content for students and teachers, support the publishing Industry, and stick together to help each other during and post Covid times.

Director, NBT Shri Yuvraj Malik, in his address said that ‘Change is the only constant in life’. Referring to the difficult times that the world at large and the publishing industry is facing these days, and it may well take a long time to get back, he said he must accept the demand of the hour, and as publishers it is our duty to disseminate information and knowledge to the society, it may well be through digital and e-publishing mediums. He added that what we create today will become an important historical document for tomorrow.

Talking about NBT’s initiatives during this period, Shri Malik informed the participants that realizing the extraordinary psychological, social, economic and cultural significance of Corona Pandemic for the human society in the times to come, NBT has planned the launch of a publishing series titled ‘Corona Studies Series’ to document and provide relevant reading materials for all age-groups for the post-Corona readership needs. The material is being readied by a Study Group comprising experienced psychologists/counsellors. The first sub-series is on ‘Psycho-Social Impact of Corona Pandemic and the Ways to Cope’ in e-edition format.In addition, NBT is preparing children’s books on Our Corona Warriors, and other story and picture books related to various aspects of Corona to create awareness.

Also, books focused on art, literature, folklore, economic and sociological aspects, science/health awareness emerging out of the Corona pandemic, and the lockdown, are also in the pipeline.

Earlier, Mr. Ratnesh Jha, Chair, FICCI Publishing Committee and CEO, Burlington Group (India & South East Asia) delivered the welcome address. Ms. Monica Malhotra Kandhari, Co-Chair, FICCI Publishing Committee and Managing Director, MBD Group, Mr Dilip Chinoy, Secretary General, FICCI and Mr. Neeraj Jain, Co-Chair, FICCI Publishing Committee and Managing Director, Scholastic India Pvt. Ltd. discussed the various issues of Publishing Industry Post-Covid, Post-Corona reading needs, Digital Publishing/E Learning, and the Infrastructure available for Digital publishing/E-Learning.

Over 180 participants logged-in to join the webinar across India, which included Publishers, Authors, Editors, Teachers, Booksellers, Digital content Creators, and Publishing professionals from different areas.

The Webinar provided insights on the post-Covid scenario for the publishing Industry and probable shift in the publishing, teaching, learning methods, while understanding the ways in which the education will be re-looked into with the rising e-learning practices.

Careers360 | Apr 23, 2020

HRD minister launches '#MyBookMyFriend' campaign on World Book Day

On World Book Day, the human resource development (HRD) minister Ramesh Pokhriyal Nishank, has launched '#MyBookMyFriend' campaign on Twitter, as the citizens of India remain confined to their homes due to the COVID-19 lockdown.

Wishing everyone “Happy World Book Day” on a video uploaded on his official Twitter account, the HRD minister said: “There could be no better friend, better strength, better motivator, better mentor than books.”

He further said that “books are like strong rocky mountains which support and stand by our side through all phases and difficulties of life.”

Celebrated on April 23 every year, World Book Day, also known as World Book and Copyright Day, is organized by the United Nations Educational, Scientific and Cultural Organization (UNESCO) to promote reading, publishing, and copyright.

Advising the students to read some other books besides their course and textbooks, he said:“Students must try to find time to read two or three books with full vigour and they should also observe how the learnings from these books give them inspiration in their lives.”

On his official Twitter handle, he wrote, “साथियों, विश्व पुस्तक दिवस की आपको हार्दिक शुभकामनाएं। कहा गया है कि "जब आप एक पुस्तक खोलते हैं तो आप एक नई दुनिया खोलते हैं। मेरा आग्रह है कि आप सभी एक पुस्तक पढ़कर उसके बारे में #MyBookMyFriend के साथ मुझे बताएं की आप इस समय कौन सी पुस्तक पढ़ रहें हैं |”

Encouraging everyone to read, he nominated finance minister nirmala Sitharaman, railway minister Piyush Goyal, and information and broadcasting minister Prakash Javadekar to share what they are reading. He also asked the celebrities in different fields to share the book they are reading and their views on social media with the hashtag '#MyBookMyFriend'.

On March 25, the National Book Trust (NBT) had also launched StayHomeIndiaWithBooks initiative to encourage people to read while they stay at home.

The education minister is also going to address a webinar organized by National Book Trust and Federation of Indian Chambers of Commerce & Industry (FICCI) on the occasion of 'World Book and Copyright Day' today at 3 pm.

Daily World | Jan 05, 2020

'India, Iran have capacity for book-related collaborations'

Inviting Indian publishers to the International Book Fair in Tehran in April, an Iranian minister on Sunday called for greater cooperation in the publishing space of the two nations.

Mohsin Jawadi, Iran’s Deputy Minister for Culture and Guidance, said they are prepared to closely collaborate with Indian authors and publishers in different book-related fields.

He also proposed to form a collaborative working group, responsible for determining Iran’s priorities in book-related collaborations.

He was speaking at CEOSpeak, a publishing forum organised by FICCI and National Book Trust, on the sidelines of the ongoing New Delhi World Book Fair (NDWBF).

Jawadi said: “Books are the best means for creating friendship among nations. In the past, Iranians were profoundly familiar with the Indian culture.”

Asked how India and Iran are cooperating in terms of translations, he said that hundreds of books, in the last 2-3 years, have been translated from Hindi to Persian, and from Persian to Indian languages.

“The translations have been going on since the time when we didn’t have enough resources and computers to translate. I hope the new generation in both the countries will carry forward the process,” he told IANS.

Highlighting the expansion of cultural ties with India, the minister said that it is time to restart interactions between poets of Iran and India and revive the past glorious connections between the two countries.

Iranian publishing industry representatives also called for greater dialogue and cultural exchange at the event.

The event was part of the Book Fair going on at Pragati Maidan till January 12.

SocialNews.xyz | Jan 05, 2020

'India, Iran have capacity for book-related collaborations'

Inviting Indian publishers to the International Book Fair in Tehran in April, an Iranian minister on Sunday called for greater cooperation in the publishing space of the two nations.

Mohsin Jawadi, Iran's Deputy Minister for Culture and Guidance, said they are prepared to closely collaborate with Indian authors and publishers in different book-related fields.

He also proposed to form a collaborative working group, responsible for determining Iran's priorities in book-related collaborations.

He was speaking at CEOSpeak, a publishing forum organised by FICCI and National Book Trust, on the sidelines of the ongoing New Delhi World Book Fair (NDWBF).

Jawadi said: "Books are the best means for creating friendship among nations. In the past, Iranians were profoundly familiar with the Indian culture."

"The translations have been going on since the time when we didn't have enough resources and computers to translate. I hope the new generation in both the countries will carry forward the process," he told IANS.

Iranian publishing industry representatives also called for greater dialogue and cultural exchange at the event.

The event was part of the Book Fair going on at Pragati Maidan till January 12.

SocialNews.xyz | Jan 05, 2020

'India, Iran have capacity for book-related collaborations'

Inviting Indian publishers to the International Book Fair in Tehran in April, an Iranian minister on Sunday called for greater cooperation in the publishing space of the two nations.

Mohsin Jawadi, Iran's Deputy Minister for Culture and Guidance, said they are prepared to closely collaborate with Indian authors and publishers in different book-related fields.

He also proposed to form a collaborative working group, responsible for determining Iran's priorities in book-related collaborations.

He was speaking at CEOSpeak, a publishing forum organised by FICCI and National Book Trust, on the sidelines of the ongoing New Delhi World Book Fair (NDWBF).

Jawadi said: "Books are the best means for creating friendship among nations. In the past, Iranians were profoundly familiar with the Indian culture."

Iranian publishing industry representatives also called for greater dialogue and cultural exchange at the event.

The event was part of the Book Fair going on at Pragati Maidan till January 12.

Daiji World | Jan 05, 2020

'India, Iran have capacity for book-related collaborations'

Inviting Indian publishers to the International Book Fair in Tehran in April, an Iranian minister on Sunday called for greater cooperation in the publishing space of the two nations.

Mohsin Jawadi, Iran's Deputy Minister for Culture and Guidance, said they are prepared to closely collaborate with Indian authors and publishers in different book-related fields.

He also proposed to form a collaborative working group, responsible for determining Iran's priorities in book-related collaborations.

He was speaking at CEOSpeak, a publishing forum organised by FICCI and National Book Trust, on the sidelines of the ongoing New Delhi World Book Fair (NDWBF).

Jawadi said: "Books are the best means for creating friendship among nations. In the past, Iranians were profoundly familiar with the Indian culture."

Iranian publishing industry representatives also called for greater dialogue and cultural exchange at the event.

The event was part of the Book Fair going on at Pragati Maidan till January 12.

Can India | Jan 05, 2020

'India, Iran have capacity for book-related collaborations'

Inviting Indian publishers to the International Book Fair in Tehran in April, an Iranian minister on Sunday called for greater cooperation in the publishing space of the two nations.

Mohsin Jawadi, Iran’s Deputy Minister for Culture and Guidance, said they are prepared to closely collaborate with Indian authors and publishers in different book-related fields.

He also proposed to form a collaborative working group, responsible for determining Iran’s priorities in book-related collaborations.

He was speaking at CEOSpeak, a publishing forum organised by FICCI and National Book Trust, on the sidelines of the ongoing New Delhi World Book Fair (NDWBF).

Jawadi said: “Books are the best means for creating friendship among nations. In the past, Iranians were profoundly familiar with the Indian culture.”

Iranian publishing industry representatives also called for greater dialogue and cultural exchange at the event.

The event was part of the Book Fair going on at Pragati Maidan till January 12.

India Education Diary | Jan 05, 2020

Iran has a huge capacity for book related collaborations: Dr Mohsin Jawadi

Dr Mohsin Jawadi, Deputy Minister for Culture & Guidance, Government of Islamic Republic of Iran, today invited Indian publishers to the International Book Fair in Tehran and said that we are prepared to closely collaborate with Indian authors and publishers in different book-related fields. He also proposed to form a collaborative working group, responsible for determining Iran’s priorities in book-related collaborations.

Speaking at ‘CEOSpeak (A Forum For Publishing) – Over Chairman’s Breakfast’, organized by FICCI, jointly with the National Book Trust (NBT), Mr Jawadi said,”Books are the best means for creating friendship among nations. In the past, Iranians were profoundly familiar with the Indian culture.”

Highlighting the expansion of cultural ties with India, Dr Jawadi said that it is time to restart interactions between poets of Iran and India and revive the past glorious connections between the two countries.

The Deputy Minister said that this year, Yazd is the book capital of Iran with ‘Children Books’ as the theme. The city has had a long history of relations with India. He officially invited Indian Publishers to participate in Yazd Book Fair.

Prof Govind Prasad Sharma, Chairman, National Book Trust, Ministry of Human Resource Development, Govt of India, said that last year, National Book Trust, India was the Nodal Agency for the Guest of Honor Presentation of India at Abu Dhabi International Book Fair and at Guadalajara International Book Fair. “Both these fairs cater to a wide and large books markets in Arabic and Spanish languages respectively,” he added.

Prof Sharma also highlighted the large-scale presence of Indian authors and publishers at these places has created a renewed interest in Indian books, and it is for our exporters and the Nodal Body like CAPEXIL to capitalize on these leads. “We participate in all major international book fairs with collective exhibit of books from India, and the Rights catalogue created by us is a rich data base of exporters from India, and importers abroad to make suitable choices,” he said.

Mr Niknam Husainpur, CEO, Publication House, Iran, said that cooperation between Indian and Iranian publishers is an important aspect of Indo-Iran relations and Iran is willing to cooperate with Indian publishers. He also highlighted that, in Iran, the regional award for the Book of the Year – which was recently founded and is, in its second year, devoted to the work of Indian authors, who write about Iran. The regional awards will be held in Yazd in the next few days.

Mr Ratnesh Jha, Chair, FICCI Publishing Committee, said that the publishing industry has played an important role in building cultural ties between various countries across the world. “In the vision of India becoming a $ 5 trillion economy, the opportunity to create, consume and export world class content can not only create jobs in India but also add billions to the Indian GDP,” he added.

Mr Dilip Chenoy, Secretary General, FICCI, said that India has a very vibrant ecosystem of publishing in India that is responsible for its impressive growth. India is one of the few major markets in the world which is still witnessing growth both in print and digital publishing. “Besides robust domestic market, we have a strong global presence. India has also moved up from the tenth position to the fifth position in international ranking on the basis of print volume,” said Mr Chenoy.

Mr Kumar Vikram, Editor (English), Project Incharge, Research & Innovation, National Book Trust, Ministry of HRD, Government of India, made a presentation on India’s presence as Guest Country at Abu Dhabi International Book Fair and at Guadalajara International Book Fair, where more than 100 delegates from India participated as part of the scheme – Promotion of Indian Books Abroad. He also invited Indian publishers to participate in the Paris Book Fair in March 2020, where India is designated as the ‘Guest of Honor’ country.

Ms Neera Jain, Director, National Book Trust, India, said that ‘CEOSpeak’ is now established as a regular annual forum for discussion and dialogue among the publishing community of India and abroad. It is a matter of great satisfaction to see the way it has grown over the years with the support of all stakeholders in association with FICCI.

Outlook | Jan 05, 2020

'India, Iran have capacity for book-related collaborations'

Inviting Indian publishers to the International Book Fair in Tehran in April, an Iranian minister on Sunday called for greater cooperation in the publishing space of the two nations.

Mohsin Jawadi, Iran's Deputy Minister for Culture and Guidance, said they are prepared to closely collaborate with Indian authors and publishers in different book-related fields.

He also proposed to form a collaborative working group, responsible for determining Iran's priorities in book-related collaborations.

He was speaking at CEOSpeak, a publishing forum organised by FICCI and National Book Trust, on the sidelines of the ongoing New Delhi World Book Fair (NDWBF).

Jawadi said: "Books are the best means for creating friendship among nations. In the past, Iranians were profoundly familiar with the Indian culture."

"The translations have been going on since the time when we didn''t have enough resources and computers to translate. I hope the new generation in both the countries will carry forward the process," he told IANS.

Iranian publishing industry representatives also called for greater dialogue and cultural exchange at the event.

The event was part of the Book Fair going on at Pragati Maidan till January 12.

Print Week | Jan 03, 2020

350 UP printers attend LPA mega event in Lucknow

The seventh edition of the mega event, organised by the Lucknow Printers’ Association, was held on 22 December 2019 at Hotel Golden Tulip. The chief guest of event was Dibyajyoti Kalita, president, AIFMP, and the guest of honour was Ravinder Reddy, VP - North, AIFMP. At the event, the Unsung Heroes Awards were given to printers nominated by the printing associations of Uttar Pradesh. Total five nominations were received, which included three from Lucknow and one each from Kanpur and Gorakhpur.

As is the tradition, the LPA extended its invitation to other associations and federations to participate at the Mega Event. This year five associations participated in the event, namely Uttar Pradesh Adarsh Vyapar Mandal; Small Industries & Manufacturers Association; Indian Traders & Manufacturers Welfare Association, Assocham UP & FICCI UP chapter.

The office bearers nominated by the mentioned associations were felicitated during the event. Speaking on this occasion, all office bearers appreciated the effort of LPA in bringing together other associations on one common platform.

Speaking on the occasion, Kalita said that emphasis should be laid on the development of printing education and skill development programmes and the federation and associations should try to initiate these programmes on national level so that the printing industry is not deprived from getting the industry ready workforce for themselves. He also invited all printers to attend Pamex 2020 at Mumbai.

Reddy put forth the various schemes offered by the MSME, especially useful for the printers. He also invited all printers to attend Pamex 2020 which will help printers to understand about the latest printing technologies and latest trends in printing.

The seventh Mega Event was attended by more than 350 printers from Lucknow, Kanpur and other parts of Uttar Pradesh.

live mint | Aug 15, 2019

HT remains No. 1 in Delhi-NCR, Mint No. 2 business daily

Maintaining its strong position among English dailies, Hindustan Times topped the readership numbers in Delhi-National Capital Region once again and emerged as a strong No. 2 in Mumbai, results of the Indian Readership Survey (IRS) showed.

Mint, too, has consolidated its position as the second most-read business daily in India, recording an average issue readership of 310,000.

Consistent with the growing faith in the print medium, Hindustan Times continues to make strides in all major markets. In Delhi-NCR, the newspaper continued to be the undisputed No. 1 for the 17th time and is the most-read daily with 1.7 million readers (average issue readership, that is, AIR), while its closest competitor, The Times of India, is at 1.35 million readers.

Hindustan Times continued to strengthen its presence in Punjab and has emerged as the most-read newspaper in the region yet again with an AIR of 350,000.

In Mumbai, Hindustan Times continued to remain a strong number two with an AIR of 870,000 and The Times of India leading with 1.32 million.

Hindustan, the Hindi daily published by Hindustan Media Ventures Ltd, a unit of HT Media Ltd, is the second-largest newspaper in India with an AIR of 15.7 million.

Hindustan continues to be the top ranker in Bihar and Uttarakhand, and a strong number two in Uttar Pradesh, Jharkhand and Delhi.

The results of IRS 2019 reaffirmed Hindustan as the most-read Hindi daily in Bihar with an AIR of 4.8 million. The paper also continued to make strong inroads into Uttar Pradesh and has retained its position as the second most-read Hindi daily with an AIR of 8.3 million.

These results are a clear reflection of Hindustan’s aggressive expansion in Uttar Pradesh, and its dominance in Bihar and Uttarakhand.

The readership measurement matrix of AIR calculates the daily readership and, hence, is a true measure of print readership.

“The results reaffirm the formidable trust of our readers in all our publications. We sincerely thank our readers and will continue to work earnestly towards our responsibility of delivering unparalleled value to both, our readers and advertisers," said Rajan Bhalla, group chief marketing officer of HT Media Ltd.

As Hindustan Times’ latest numbers show, even as digital news platforms compete for eyeballs and come up with innovative click-bait techniques to woo readers, much of the print medium, at least in India, is far from losing mindshare.

The data covers the second quarter of 2019. IRS 2019 Q2 fieldwork covers April 2019 through July 2019. The reporting sample size for this data is 336,000 households.

A reputation for credible reporting and writing distinguishes print publications in an era when very few people want to read about something as crucial as the Pulwama attacks the next morning.

“India is consuming more media than ever before. Internet is now fast catching up with print and these two, along with TV, are the dominant mediums that can be used to reach consumers," Vikram Sakhuja, group CEO Madison Media & OOH at Madison World and IRS Technical Committee chairman, said in a statement. “We are very pleased with the quality of data that is being released this quarter."

According to the FICCI-EY media and entertainment industry report 2019, print circulation revenue in India grew by 1.2% in 2018 to reach ₹8,830 crore and circulation revenue continued to contribute about 29% of the overall revenues of the print segment.

Newspaper circulation alone grew by around 2% across languages between January and June 2018, according to data from the Audit Bureau of Circulations, as compared to the same period in 2017. The number of registered publications grew to 118,239 in 2018 from 114,820 in 2017.

On an average, 12,000 advertisements were published daily in 2018 and 180,000 advertisers publicized 230,000 brands across the print medium over the year.

Print Week | Aug 12, 2019

Scrapbook 2019: We need literature in education to foster meaningful life

Govind Prasad Sharma, chairman, National Book Trust, said that vanishing literature from school education is clipping the wings of imagination and is robbing the child of a meaningful life despite having a successful career. He was speaking at the 2019 edition of Scrapbook, the annual children's publishing conclave organised by the Federation of Indian Chambers of Commerce & Industry (FICCI) on 10 August 2019 in New Delhi.

The year, the focus of the conclave was ‘diversity of content’. In particular, the initiative highlighted the need and requirement for diversity of content in K12 education space to enhance the learning outcomes.

On this, Sharma said technology is transforming society and impacting children, which is a cause of concern. “The kind of education you give to the society, you get the same kind of people,” he said. “Sahitya (literature) is vanishing from education and schools. There is no language section in Class 11 and 12. And, the focus on science and technology may give the child a successful career and a job but literature can build a sense of compassion, sympathy and cooperation among the children.”

Sharma urged the publishers of children's books to create content that not only helps children lead a safal jiwan (successful life) but also sarthak jiwan (meaningful life) that goes beyond working for self and family by contributing towards society. He said, “Literature gives the wings of imagination even to a scientist for great works."

The K12 school system in India is one of the largest in the world with more than 1.4-million schools with over 250-million students enrolled. In the last one decade, the sector has undergone an overhaul. Although, technology has made inroads into the sector with the promise of actively engaging students in the learning process, thereby, improving learning outcomes and reducing teachers’ repetitive tasks, its potential is yet to be fully realised.

Within this context, the Scrapbook 2019 explored possible collaboration between various actors of the ecosystem, including children content creators, publishers, offline and online service providers, technology disrupters, teachers, schools, parents, children, and policy makers.

The key highlights of the daylong conclave included policy advocacy to nurture collaboration between schools, government and children’s publishers to enhance learning outcome in K12 educational space; advocate diversity of content and its impact on learning; highlight concerns related to K12 content to concerned government departments; address the role of publishers in curriculum development; role of technology in children’s content and its impact on K12 education; understand global best practices in K12 learning and provide solutions to map learning outcomes.

Speaking on the occasion, Hrushikesh Senapaty, director, NCERT, said it is a matter of great concern whether society is preparing a good human being, a good citizen despite most of the children scoring above 90% in studies. For this, he said, a complete change of mindset is required to de-stress the children and make them innovative.

“Knowledge construction will be done by the children themselves, but we will have to create the conducive environment. We will have to facilitate and encourage divergent thinking for innovation and creativity among the children,” Senapaty said.

Ratnesh Jha, chair, FICCI publishing committee and MD, Cambridge University Press, said the maximum impact on mind happens in early age and publishers have a huge business opportunity in children's literature to provide customised and diverse content on different platforms both for school text books and leisure reading.

Karthika VK, co-chair, FICCI publishing committee and publisher, Westland, said, “We need a lot of diversity in the content we create, in world views and points of view amongst us that allows us to engage with each other. We need many kinds of children, many kinds of students, many kinds of books and I hope Scrapbook will allow us to think further on all of these aspects."

Meanwhile, FICCI, in partnership with Grant Thornton, will be preparing a survey-based study on book buying behaviour with a chapter on children's books.

The event also saw the announcement of jury members of FICCI Publishing Awards.

India Today | Aug 10, 2019

Literature in school education a must for meaningful life: NBT Chairman

The National Book Trust chairman, Govind Prasad Sharma, said that children need to read literature as a part of school education to earn a successful and meaningful life.

Speaking at 'Scrapbook 2019 Children's Publishing Conclave', organised by FICCI, on Friday, Sharma said that while technology can give children a successful career, literature was needed to build a sense of cooperation in them.

He urged the publishers of children's books to create content that may help them go beyond working for self and family by contributing towards society.

"Literature gives the wings of imagination even to a scientist for great works," he added.

Discussion

Based on the theme of 'Diversity of Content', the conclave explored possible collaboration between children content creators, publishers, offline and online service providers, teachers, parents, children, and policymakers.

"It is a matter of great concern whether the society is preparing a good human being, a good citizen despite most of the children scoring above 90 percent in studies. For this, a complete change of mindset is required to destress the children and make them innovative.

"Knowledge construction will be done by the children themselves, but we will have to create a conducive environment. We will have to facilitate and encourage divergent thinking for innovation and creativity among the children," Senapaty said.

Book buying behaviour

FICCI, in partnership with Grant Thornton, will be preparing a survey-based study on book-buying behaviour with a chapter on children's books, the organisers announced.

"The maximum impact on mind happens in early age and publishers have a huge business opportunity in children's literature to provide customised and diverse content on different platforms both for school textbooks and leisure reading," Ratnesh Jha, Chair, FICCI Publishing Committee and MD, Cambridge University Press, said.

Outlook | Aug 10, 2019

Literature in school education a must for meaningful life: NBT Chairman

The National Book Trust chairman, Govind Prasad Sharma, here said that children need to read literature as part of school education to earn a successful and meaningful life.

Speaking at ''Scrapbook 2019 – Children''s Publishing Conclave'', organised by FICCI, here Friday, Sharma said that while technology can give children a successful career, literature was needed to build a sense of cooperation in them.

He urged the publishers of children''s books to create content that may help them go beyond working for self and family by contributing towards society.

"Literature gives the wings of imagination even to a scientist for great works," he added.

Based on the theme of ''Diversity of Content'', the conclave explored possible collaboration between children content creators, publishers, offline and online service providers, teachers, parents, children, and policy makers.

Hrushikesh Senapaty, Director - NCERT, said that it was important to bring a "complete change of mindset" to make children innovative.

"It is a matter of great concern whether the society is preparing a good human being, a good citizen despite most of the children scoring above 90 per cent in studies. For this, a complete change of mindset is required to destress the children and make them innovative.

FICCI, in partnership with Grant Thornton, will be preparing a survey-based study on book buying behaviour with a chapter on children''s books, the organisers announced.

"The maximum impact on mind happens in early age and publishers have a huge business opportunity in children’s literature to provide customised and diverse content on different platforms both for school text books and leisure reading," Ratnesh Jha, Chair, FICCI Publishing Committee and MD, Cambridge University Press, said.

Devdiscourse | Aug 10, 2019

Literature in school education a must for meaningful life: NBT Chairman

The National Book Trust chairman, Govind Prasad Sharma, here said that children need to read literature as part of school education to earn a successful and meaningful life. Speaking at 'Scrapbook 2019 – Children's Publishing Conclave', organised by FICCI, here Friday, Sharma said that while technology can give children a successful career, literature was needed to build a sense of cooperation in them.

"Sahitya (literature) is vanishing from education and schools. There is no language section in Class 11 and 12. And, the focus on science and technology may give the child a successful career and a job but literature can build a sense of compassion, sympathy and cooperation among the children," he said. He urged the publishers of children's books to create content that may help them go beyond working for self and family by contributing towards society.

"Literature gives the wings of imagination even to a scientist for great works," he added. Based on the theme of 'Diversity of Content', the conclave explored possible collaboration between children content creators, publishers, offline and online service providers, teachers, parents, children, and policy makers.

Hrushikesh Senapaty, Director - NCERT, said that it was important to bring a "complete change of mindset" to make children innovative. "It is a matter of great concern whether the society is preparing a good human being, a good citizen despite most of the children scoring above 90 per cent in studies. For this, a complete change of mindset is required to destress the children and make them innovative.

"Knowledge construction will be done by the children themselves, but we will have to create the conducive environment. We will have to facilitate and encourage divergent thinking for innovation and creativity among the children," Senapaty said. FICCI, in partnership with Grant Thornton, will be preparing a survey-based study on book buying behaviour with a chapter on children's books, the organisers announced.

Print Week | Aug 09, 2019

Scrapbook 2019 to focus on diversity of content

The 2019 edition of Scrapbook, the annual children’s publishing conclave organised by the Federation of Indian Chambers of Commerce & Industry (FICCI), to be held on 10 August 2019 in New Delhi, will focus on ‘diversity of content’. In particular, the initiative will highlight the need and requirement for diversity of content in K12 education space to enhance the learning outcomes.

In this context, according to FICCI, publishers have a key role to play in developing the learning ecosystem. In the present context, the role of a publisher goes beyond mere content development. Today, publishers are developing content for print and digital mediums, developing delivery mediums, assessment solutions and training teachers, among other initiatives. Publishers can help by way of bringing qualitative improvements in government and public sector projects.

Keeping this in mind, FICCI has instituted this platform to explore possible collaboration between various actors of the ecosystem, including children content creators, publishers, offline and online service providers, technology disrupters, teachers, schools, parents, children, and policy makers.

Key highlights of Scrapbook 2019 include policy advocacy to nurture collaboration between schools, government and children’s publishers to enhance learning outcome in K12 educational space; advocate diversity of content and its impact on learning; highlight concerns related to K12 content to concerned government departments; address the role of publishers in curriculum development; role of technology in children’s content and its impact on K12 education; understand global best practices in K12 learning and provide solutions to map learning outcomes.

Scrapbook 2019 will see over 25 representatives from government, publishing sector, and educational institutions ideate, debate and explore cooperation for future.

Sessions at Scrapbook 2019:

Diversity of content and its impact on learning

With the changing scenario in K12 education space, the diversity of content is the need of the hour. Students of this generation are not confined to the limits of simple and conventional ways of learning. Policy makers, publishers, content creators, schools and parents form essential part of the knowledge driven ecosystem, and all of them play critical role in providing suitable content to cater to the educational requirements of children. Should the educational content be left to market forces, should it be regulated, and what is the optimal level of control or liberalisation?

The session will be moderated by Priyanka Srivastava, editor, Education Times, Times of India. The panellists are Gayatri Khanna, Oxford University Press, and author and consultant and resource person, CBSE and NCERT; Upasana Mahtani Luthra, director, Public Relations, GurgaonMoms; Rachna Pant, principal, Ramjas School; Sumit Gupta, managing director, Indiannica; M Srinivasan, founder, GEAR Innovative International School.

21st Century Learning

The new-age learner is vastly different from learners of the previous generations; more technology savvy with shorter attention span. The learning medium is mostly visual and the whiteboards and tablets are the new ally. It is important for educators to adapt to the learning needs of the 21st century learner – the change is not limited to the content alone, but also to delivery mediums and overall approach.

The session will be moderated by Sesh Seshadri, managing partner and CEO, Overleaf Books. The panellists include Ritika Subhash, director of Schools, Indian Subcontinent, Mangahigh.com (BlueDuck Education); Aneesh Bangia, co-founder, Open Door Education; and Aurobindo Saxena, vice-president, Technopak.

Children Leisure Reading

Decline in reading habit among children has become a major issue that needs to be addressed. Leisure reading improves one’s thinking capacity, grooms personality, improves understanding and knowledge of various subjects and decision making. Publishers aim to entertain and educate young minds by creating unique illustrated books that recount stories of human values, arouse curiosity in the world around us, and inspire with tales of great deeds and unforgettable people. Children should be encouraged to read more often. This can only be done with collective efforts of parents, teachers, authors and publishers.

The session will be moderated by Shalini Singh, associate publishing manager, English, Education, Cambridge University Press India; The panellists include Christopher C Doyle, author, Growth Catalyst and CEO Coach; Shinibali M Saigal, senior editor, Pratham Books; and Rina Singh, principal, Apeejay School.

Kalinga TV | Jul 23, 2019

Digital Media to reach 5.1 Billion Dollars by 2021: Reports

The reach of digital media in India is expected to overtake film entertainment in 2019 and print by 2021 to reach $5.1 billion in 2021, according to a FICCI-EY report.

The film segment was valued at $2.5 billion in 2018 and estimated to be $2.8 billion in 2019, while print was valued at $4.4 billion in 2018 and estimated to reach $4.8 billion in 2021.

Digital media grew by 42 percent in 2018, valued at $2.4 billion, it said, noting that Indians spent 30 percent of their phone time on entertainment. It expects the digital medium to be $3.2 billion in 2019.

“During 2018-2021, growth will be driven by online gaming and digital media,” it said, adding that TV will retain its pole position as the largest segment in terms of revenue.

India has the world’s second-highest number of internet users after China, with around 570 million internet subscribers, growing at a rate of 13 percent annually. There were 325 million online video viewers and 150 million audio streaming users in 2018. It expects the country to have 30-35 million paying OTT video subscribers and 6-7 million paying audio subscribers by 2021.

The advertising-led model was valued at $2.2 billion, while the subscription was valued at $0.2 billion in 2018.

By 2021, it estimates ad model to be $4.3 billion and the subscription model to be $0.8 billion. “While the watch time could grow 3 to 3.5x over the next five years, resulting in massive inventory growth, advertising revenues will grow only around 2x. CPMs (cost per mile) will correspondingly fall during the period for non- premium inventory,” it said. It noted that telecom operators would become the new multi-system operators.

Yahoo News | Jul 23, 2019

Digital Media to reach $5.1 Bn by 2021: Report

With the increasing large base of internet users, digital media in the country is expected to overtake film entertainment in 2019 and print by 2021 to reach $5.1 billion in 2021, according to a FICCI-EY report.

Film segment was valued at $2.5 billion in 2018 and estimated to be $2.8 billion in 2019, while print was valued at $4.4 billion in 2018 and estimated to reach $4.8 billion in 2021.

Digital media grew by 42 percent in 2018, valued at $2.4 billion, it said noting that Indians spent 30 percent of their phone time on entertainment.

It expects the digital medium to be $3.2 billion in 2019.

There were 325 million online video viewers and 150 million audio streaming users in 2018.

It expects the country to have 30-35 million paying OTT video subscribers and 6-7 million paying audio subscribers by 2021.

The advertising led model was valued at $2.2 billion, while the subscription was valued at $0.2 billion in 2018.

By 2021, it estimates ad model to be $4.3 billion and the subscription model to be $0.8 billion.

"While watch time could grow 3 to 3.5x over the next five years, resulting in a massive inventory growth, advertising revenues will grow only around 2x. CPMs (cost per mile) will correspondingly fall during the period for non- premium inventory," it said.

It noted that telecom operators would become the new multi-system operators.

"While 60 percent of total consumption today is through telco bundles, it is estimated to grow to over 75 percent by 2021 and cater to over 375 million subscribers," it added.

It noted that with the new TRAI Tariff order, OTT platforms would benefit due to increased parity between television and OTT content choices and costs.

Overall the Indian media and entertainment sector touched $23.9 billion, a growth of 13.4 percent over 2017. It is expected to grow to $33.6 billion by 2021.

"During 2018-2021, growth will be driven by online gaming and digital media," it said adding that TV will retain its pole position as the largest segment in terms of revenue.

Indian online gaming subscriber base grew from 183 million in 2017 to 278 million in 2018, it noted, adding that the revenue is expected to be 1.7 billion in 2021 from 0.7 billion in 2018.

Television grew at 12 percent in 2018 to reach $10.6 billion and is estimated to be $13.7 billion by 2021.

"Indian broadcasters will continue to expand their global footprint. International revenues could reach 15 percent of the topline by 2021," it said.

The Hans India | Jul 23, 2019

Digital media to reach $5.1 billion by 2021

Film segment was valued at $2.5 billion in 2018 and estimated to be $2.8 billion in 2019, while print was valued at $4.4 billion in 2018 and estimated to reach $4.8 billion in 2021.

Digital media grew by 42 per cent in 2018, valued at $2.4 billion, it said noting that Indians spent 30 per cent of their phone time on entertainment.

It expects the digital medium to be $3.2 billion in 2019. India has the world's second-highest number of internet users after China, with around 570 million internet subscribers, growing at a rate of 13 per cent annually.

The advertising-led model was valued at $2.2 billion, while the subscription was valued at $0.2 billion in 2018. By 2021, it estimates ad model to be $4.3 billion and the subscription model to be $0.8 billion.

It noted that telecom operators would become the new multi-system operators.

Moneycontrol | Jul 22, 2019

Digital media to reach $5.1 billion by 2021: Report

Film segment was valued at $2.5 billion in 2018 and estimated to be $2.8 billion in 2019, while print was valued at $4.4 billion in 2018 and estimated to reach $4.8 billion in 2021.

Digital media grew by 42 percent in 2018, valued at $2.4 billion, it said noting that Indians spent 30 percent of their phone time on entertainment.

It expects the digital medium to be $3.2 billion in 2019.

India has the world's second-highest number of internet users after China, with around 570 million internet subscribers, growing at a rate of 13 percent annually.